Beacons. A platform for marking up the world to make your apps and devices work smarter by providing timely, contextual information.
Give your users better location and proximity experiences by providing a strong context signal for their devices in the form of Bluetooth low energy (BLE) beacons with Eddystone™, the open beacon format from Google. You can get SEMSEYE beacons capable of being provisioned with Eddystone, along with others that offer Eddystone.